GOO.GL – the new URL shortening service by Google

googlGoogle announced a new URL shortening service – the, but it only works right now with the Google Toolbar and Feedburner and cannot be directly access it like other URL shortening service:

Google URL shortener is not a stand-alone service; you can’t use it to shorten links directly. Currently, Google URL Shortener is only available from the Google Toolbar and FeedBurner. If the service proves useful, we may eventually make it available for a wider audience in the future.

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